Exploiting blockchain’s full potential around traceability requires us to think of the technology as a tile to be integrated with other available solutions.
Tractor Zoom will invest in more data science to make its digital marketplace for farm equipment buying as transparent and streamlined as possible.
Despite progress, six major fast food brands must do more to reduce water pollution and provide more transparency in their animal protein supply chains.
Giulia Stellari, sustainable sourcing director at Unilever, explains how the consumer goods giant is responding to food traceability concerns amid Covid-19.
Two European testing technologies promising to avoid future scandals like horsemeat and olive oil fraud have raised funding this week.
Technology is helping food companies connect consumers to their food but it’s also creating new opportunities to mislead them. Where do we draw the line between truth and questionable marketing?
Investors included Omnivore and Better Capital, along with Omidyar Network India and Sequoia Capital India’s rapid scale-up program Surge.
Ripe.io creates what it calls a “digital bridge” between farmers, distributors, processors, traders, restaurants, grocers, and consumers to record and share data on aspects of food’s journey from farm to fork.
Modern slavery is back at the top of concerned consumers minds and new agrifood tech startups and some established players are working to shine a light at the very bottom of the supply chain.
Farmobile produces a small in-cab unit called a PUC that wirelessly shares machine and agronomic data gathered in the field in real time.
Food + Future coLab is now testing two new technologies aimed at finding out what information consumers want about their food while they shop.
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