Name: Impossible Foods CEO on alt meat: Focus on food, not politics
Uploaded: 2023-09-11T12:00:15+00:00
Duration: 23 min 34 s
Description: Like everything else, food is political. But becoming embroiled in the culture war isn't good for alt meat, says the CEO of Impossible Foods

🎥 Impossible Foods CEO on marketing alt meat: ‘We kind of insulted the very people we wanted to try our product, meat eaters’

Like everything else, food is political. But becoming embroiled in the culture war isn’t good for alt meat, says the CEO of Impossible Foods.