As the world population continues to climb, so does the demand for food. With a finite amount of arable land, keeping up on the supply side is a major challenge for farmers located in certain regions of the world.
Smart irrigation company CropX has announced a $9 million Series A round led by Innovation Endeavors, Finistere Ventures, GreenSoil Investments. Prior backer OurCrowd also participated in the round. CropX uses wireless sensors and big data to help farmers conserve water used in crop growing operations.
“I haven’t met a grower yet that wastes water on purpose,” says Oliver Jerphagnon, founder of PowWow Energy, a California based company aiming to leverage big data to provide simple answers to farmers in the field.
Editors Note: AgFunder recently sat down with Felicia Marcus, Chair of the California State Water Resources Board. Marcus will be leading a discussion on Living in the Reality of the California Drought at GAI Agtech Week on June 22-24, 2015.